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Who is Lena?

Lena is a well-known figure in the entertainment industry, recognized for her contributions as an actress and singer

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Lena
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MusicClothesShoesHandbags & AccessoriesBeauty & CosmeticsLuxury GoodsMoscow, Russia

Lena is a well-known figure in the entertainment industry, recognized for her contributions as an actress and singer. She has garnered a significant following due to her versatile talent and engaging performances. Lena's work spans various genres, showcasing her ability to adapt and excel in different roles. Her presence on social media platforms allows her to connect with a broad audience, enhancing her influence and reach. This connection with fans and her consistent output of quality content make her a valuable collaborator for brands seeking to engage with diverse audiences.

Basic information
Known asLena
Born""
Birth sign""
Based inMoscow, Russia
CategoryMusic / Clothes / Shoes / Handbags & Accessories / Beauty & Cosmetics / Luxury Goods
Top platformInstagram
Avg. eng. rate00.0%Unlock free with a trial
Avg. EMV / post00.0%Unlock free with a trial
Fake followers00.0%Unlock free with a trial

Lena: Authentic Self-Expression & New Album Release

Lena is a dynamic influencer with a loyal following of over 7.8M across Instagram, YouTube, and TikTok. Known for her authenticity and creativity, Lena's content resonates with audiences who value genuine self-expression. Her latest album is out now, showcasing her artistic versatility. Brands collaborate with Lena for her strong audience reach and credible platform presence. Follow Lena to stay updated on her journey.

Instagram

  • 5.6M Followers
  • 0.66% Engagement Rate

YouTube

  • 821.0k Subscribers
  • 2.43% Engagement Rate

TikTok

  • 1.4M Followers
  • 5.33% Engagement Rate

Instagram, Visual storytelling & sponsored post performance

Lena's Instagram account is a vibrant hub for music and fashion enthusiasts, boasting a substantial following of 5.6M. With an engagement rate of 0.66%, Lena captivates her audience through a blend of music, clothing, shoes, handbags, accessories, beauty, cosmetics, and luxury goods. Her posts average 39.2k likes and 392 comments, reflecting a dedicated fan base that values her content. Lena's visual style is a seamless fusion of artistic expression and high-end fashion, making her a sought-after influencer in the luxury and beauty sectors. Brands in these industries find Lena's platform an ideal space for collaboration due to her extensive reach and authentic connection with her audience. Follow Lena to stay updated on the latest trends and her musical journey.

YouTube, Long-form content, reviews & audience retention

Lena's YouTube channel is a vibrant hub for music enthusiasts and fashion aficionados alike. With 821K subscribers, Lena has carved a niche in the realms of Music, Clothes, Shoes, Handbags & Accessories, Beauty & Cosmetics, and Luxury Goods. Her channel boasts an engagement rate of 2.43%, reflecting a dedicated audience that actively participates with an average of 150 comments and 2,881 likes per video.

Lena's content typically features a dynamic blend of music reviews, fashion hauls, and beauty tutorials. Her videos are characterized by a sleek, polished aesthetic, often incorporating high-energy editing and vibrant visuals that captivate viewers. The pacing is brisk, keeping the audience engaged from start to finish, while the atmosphere remains both aspirational and approachable.

Lena's ability to seamlessly integrate luxury fashion with accessible beauty tips makes her channel a go-to destination for those seeking style inspiration. Her strong performance metrics underscore her influence and appeal, making her a valuable partner for brands looking to connect with a fashion-forward audience. Follow Lena to stay updated on the latest trends and insights in the world of music and fashion.

Lena's TikTok presence is a vibrant tapestry of music, fashion, and luxury, captivating an audience of 1.4M followers. With an engagement rate of 5.33%, Lena's content resonates deeply, drawing an average of 34.75K likes and 459 comments per post. Her niche spans music, clothes, shoes, handbags & accessories, beauty & cosmetics, and luxury goods, creating a rich blend of visual and auditory experiences.

Lena's TikTok videos typically feature a dynamic mix of short-form content that highlights her keen eye for style and sound. Expect fast-paced clips showcasing the latest fashion trends, paired with catchy music that sets the tone for her aesthetic. Her videos often include quick transitions and vibrant visuals, reflecting her passion for beauty and luxury. This approach not only entertains but also informs her audience, making her a sought-after influencer in her niche.

Lena's ability to seamlessly integrate music with fashion and beauty content makes her a valuable partner for brands looking to reach a style-conscious audience. Her strong engagement metrics indicate a loyal following, eager to interact and engage with her content. Follow Lena to stay updated on the latest trends and enjoy a curated blend of music and luxury fashion.

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Lena Meyer-Landrut is a dynamic influencer with a substantial following of over 7.8 million across Instagram, YouTube, and TikTok. Known for her authenticity and creativity, Lena's content resonates with audiences who value genuine self-expression. Her Instagram account, with 5.6 million followers and an engagement rate of 0.66%, is a vibrant hub for music and fashion enthusiasts. Her posts, averaging 39.2k likes and 392 comments, reflect a dedicated fan base that values her blend of music, clothing, shoes, handbags, accessories, beauty, cosmetics, and luxury goods. Lena's visual style seamlessly fuses artistic expression with high-end fashion, making her a sought-after influencer in the luxury and beauty sectors.

On YouTube, Lena has carved a niche with 821k subscribers and an engagement rate of 2.43%. Her channel features a dynamic blend of music reviews, fashion hauls, and beauty tutorials, characterized by a sleek, polished aesthetic. The brisk pacing and vibrant visuals keep her audience engaged, making her channel a go-to destination for style inspiration. Her strong performance metrics underscore her influence and appeal, making her a valuable partner for brands looking to connect with a fashion-forward audience.

Lena's TikTok presence, with 1.4 million followers and a high engagement rate of 5.33%, showcases her ability to captivate audiences with short-form content. Her videos highlight her keen eye for style and sound, featuring fast-paced clips that showcase the latest fashion trends paired with catchy music. This approach not only entertains but also informs her audience, making her a sought-after influencer in her niche.

Lena's audience is predominantly female (53.5%) and spans key demographics, with 36.9% aged 18-24 and 37.3% aged 25-34. Her followers are primarily located in Germany (49.2%), with significant audiences in Austria, the US, and Brazil. This demographic fit makes her an ideal partner for brands targeting young, style-conscious consumers in these regions.

Brands in the music, fashion, beauty, and luxury goods sectors find Lena's platform an ideal space for collaboration due to her extensive reach and authentic connection with her audience. Her ability to seamlessly integrate luxury fashion with accessible beauty tips offers unique marketing value, providing brands with a credible platform to reach a dedicated and engaged audience. Follow Lena to stay updated on the latest trends and her musical journey.

Estimated with AI, based on public data

Instagram

YouTube

Tiktok

The data

Per-platform analytics

Followers, engagement and audience quality on each platform, free tiles below, full breakdown with a trial.

Instagram

5.6MFollowers
Followers
5.6M
Engagement rate
0.66%
Avg views
000
Posting cadence
000
Avg likes
39.2K
Avg comments
392
Real followers
000
Suspicious
000
Instagram engagement vs benchmark
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TikTok

1.4MFollowers
Followers
1.4M
Engagement rate
5.33%
Avg views
000
Posting cadence
000
Avg likes
000
Avg comments
000
Real followers
000
Suspicious
000
Want the full breakdown? Unlock audience quality, fake-follower % and engagement detail.
Get full profile insights

YouTube

821.0KFollowers
Followers
821.0K
Engagement rate
2.43%
Avg views
000
Posting cadence
000
Avg likes
000
Avg comments
000
Real followers
000
Suspicious
000
Want the full breakdown? Unlock audience quality, fake-follower % and engagement detail.
Get full profile insights
Audience

Who follows Lena?

Age, location and gender breakdown across all platforms.

Lena audience by country
Lena audience gender split
Pricing

How much does Lena charge per post?

AI-estimated
Instagram
€8,000–€12,000
TikTok
€3,500–€6,000
YouTube
€8,000–€15,000

AI-estimated ranges from public data. Confirm deliverables and usage rights before contracting.

Methodology

How we analyse creators

Every figure on this page is drawn from ClickAnalytic platform data and verified public sources, assessed across six signal categories.

Reach & relevance

Followers across platforms, weighted by how relevant the audience is to your market.

Audience profile

Age, gender, country and language splits, who actually sees the content.

Engagement signals

Likes, comments and views vs. typical creators of the same size.

Audience quality

Share of real vs. suspicious / mass-follow accounts (fake-follower score).

Activity & consistency

Posting cadence and 30-day growth, is the account live and trending?

Commercial readiness

Brand history, category fit and estimated cost per post.

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Live data
Lena
LenaInstagram
@lenameyerlandrut
5.6Mfollowers
Engagement rate0.68%
38KAvg. likes
See full audience qualityLive via ClickAnalytic
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