ClickAnalytic

Top 13 US Finance Influencers

Money content on US Instagram is crowded, but only a handful of accounts are run by real people who post about their own finances rather than sell a trading course.

This is a hand-checked group of individual creators: a fund founder, a labor economist, budgeting and FIRE accounts, and a CNBC anchor who writes about markets.

The shortlist stays small on purpose, because separating genuine money educators from signal-selling brands is exactly what makes the list worth trusting.

Denis Golubev headshotDenis Golubev5 min readLast updated: Jun 16, 2026

How this list was built

A public shortlist from the ClickAnalytic creator database

ClickAnalytic tracks 400M+ creator profiles. We found 21,978 profiles matching this ranking and selected 13 for the public shortlist; inside the platform you can search the full set, compare audience quality and unlock verified contacts.

Search all 21,978 matching creators

The ranking

US finance creators engage 1.9x more than average

We track 21,978 US finance creators on Instagram. The 13 individual creators shown here are ranked by follower reach, engagement, and audience quality, and their audiences engage about 1.9x more per post than a typical account of the same size and read as about 80% real on average.

Constantin Kogan
#1
463.6K
Followers
1.03%
Engagement rate
66.1K
Avg reel plays
$2.6K-5.7K
Est. $/post

🔥 Founder & GP at @holisticapital 🧭Exploring markets, technology, and human behavior 🎙️ Host: Holistic Investment Podcast 🏗️ Build smart. Stay human.

Audience location
US45.0%
Audience gender
29.0%
Poor: high risk
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Constantin Kogan is a fund founder and general partner who posts how he reads markets, technology, and behavior rather than stock tips. Best for investing platforms, fintech, and finance-education brands that need a credible working investor instead of a content-only account.

michael mezzatesta
#2
291.7K
Followers
1.71%
Engagement rate
67.5K
Avg reel plays
$2.6K-5.7K
Est. $/post

economics, climate, finance, culture ☿ founder @betterfuture.media // host @betterfuturepod 💌 himichaelmezz@gmail.com

Audience location
US53.0%
Audience gender
18.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Michael Mezzatesta connects economics, finance, and culture and runs his own media project, so his feed leans explanatory rather than promotional. Strong for fintech, education, and sustainability-minded brands that want clear, big-picture money content for a general audience.

Chloe Trades | Day Trader
#3
Chloe Trades | Day TraderMacro
255.9K
Followers
1.30%
Engagement rate
69.3K
Avg reel plays
$2.6K-5.7K
Est. $/post

Day Trader, I trade options Trading book for beginners👇🏻

Audience location
US44.0%
Audience gender
20.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Chloe Trades posts options and day-trading content aimed at beginners and points followers to a starter book rather than a paid signal group. A fit for brokerages, investing-education, and money-app brands that want an approachable teaching voice, with the usual care around financial disclosures.

Charan Dangeti
#4
236.7K
Followers
1.87%
Engagement rate
235.2K
Avg reel plays
$2.6K-5.7K
Est. $/post

Stocks| Finance| More🤩 *Not Financial Advice* Email: charandangeti7@gmail.com Join the FREE discord server👇

Audience location
US36.0%
Audience gender
16.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Charan Dangeti covers stocks and personal finance with a clear not-financial-advice framing and a free community. Best for investing platforms, money apps, and education brands that want a straightforward stock-and-saving creator with a real, engaged following.

Mikey Caloca
#5
234.9K
Followers
1.36%
Engagement rate
54.0K
Avg reel plays
$2.6K-5.7K
Est. $/post

❤️ Just tryna be a responsible adult 🏠 Home Buying Journey: Day 129 💵 Saved: $121,960 🎯 Goal: $200,000 🦥 Building @responsibleadult.official

Audience location
US80.0%
Audience gender
22.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Mikey Caloca documents a real home-buying savings goal in public, posting his running total toward a six-figure target. A strong fit for budgeting apps, banking, and first-home brands that want an honest, relatable money journey rather than expert posturing.

Jane 🦧
#6
156.3K
Followers
2.56%
Engagement rate
127.6K
Avg reel plays
$2.6K-5.7K
Est. $/post

Lazy girl min-maxing my 20s so I can retire in my 30s 🧖‍♀️| nyc & toronto 💌 rroomfies@gmail.com

Audience location
US45.0%
Audience gender
19.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Jane frames her twenties as min-maxing toward early retirement, mixing money habits with a light lifestyle tone. Best for budgeting apps, investing platforms, and productivity brands that want to reach younger savers thinking about financial independence.

Mel
#7
137.8K
Followers
1.23%
Engagement rate
50.0K
Avg reel plays
$2.6K-5.7K
Est. $/post

✌🏽Let’s become work optional 💵 financial independence⎢early retirement 💌 traveling2retirement@gmail.com 📍USA⎢links ⤵️

Audience location
US70.0%
Audience gender
18.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Mel posts about becoming work-optional through financial independence and early retirement to a US-based following. A clear match for FIRE-friendly brokerages, savings apps, and money-education brands that want an audience actively planning long-term.

Andrew Ross Sorkin
#8
116.0K
Followers
1.46%
Engagement rate
74.2K
Avg reel plays
$2.6K-5.7K
Est. $/post

📕Author, 🆕 “1929” + Too Big To Fail 🗞@NYTimes Columnist/Editor 📺@CNBC Anchor 📬Founder, DealBook 🎬Co-Creator, BILLIONS @Showtime 😘Proud Dad

Audience location
US70.0%
Audience gender
24.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Andrew Ross Sorkin is a CNBC anchor, New York Times columnist, and finance author whose audience expects serious markets coverage. Best for institutional, fintech, and media brands that need genuine authority and recognition rather than a creator-led feed.

Thomas Skinner
#9
114.5K
Followers
1.09%
Engagement rate
74.8K
Avg reel plays
$2.6K-5.7K
Est. $/post

@columbia 🎓 Sharing an Ivy League finance education for free

Audience location
US40.0%
Audience gender
13.0%
Good: clean audience
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Thomas Skinner shares a free finance education built around an Ivy League background, and his audience reads as about 87% real, among the cleanest on this list. Strong for education platforms and brokerages that want a teaching-first creator with a high-trust following.

KB💕
#10
112.4K
Followers
2.14%
Engagement rate
37.1K
Avg reel plays
$2.6K-5.7K
Est. $/post

finance| fashion| career| beauty 💅🏾‘boss mom building wealth’ 📩 mgmt@bobbiebeaut.com 📍Baltimore| NYC ⤵️ Start Budgeting TikTok 131k+ YouTube 55k+

Audience location
US94.0%
Audience gender
17.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

KB frames money alongside career and wealth-building as a budgeting creator for working parents, with cross-platform reach on TikTok and YouTube. A fit for budgeting apps, banking, and family-finance brands that want a practical, wealth-building angle.

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Spencer Hakimian
#11
93.9K
Followers
8.80%
Engagement rate
340.0K
Avg reel plays
$899-1.5K
Est. $/post

Founder of Tolou Capital Management. Daily Podcast on YouTube. Daily Shorts on Instagram.

Audience location
US81.0%
Audience gender
27.0%
Poor: high risk
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Spencer Hakimian founded a capital management firm and posts a daily markets podcast and shorts, engaging at about 8.8%, the highest on this list. Best for investing platforms and finance-media brands that want an active fund manager and strong daily engagement.

Drew Lee
#12
88.0K
Followers
1.09%
Engagement rate
55.3K
Avg reel plays
$899-1.5K
Est. $/post

Cincinnati, OH Personal Finance Expert $850K Net Worth at 35 dollarswithdrew@jakerosenentertainment.com

Audience location
US86.0%
Audience gender
21.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Drew Lee posts as a personal-finance creator built around a real net-worth milestone, teaching saving and wealth-building from Cincinnati. A fit for budgeting apps, investing platforms, and money-education brands that want a concrete, goal-led personal-finance voice.

Kathryn Anne Edwards
#13
80.2K
Followers
3.17%
Engagement rate
46.0K
Avg reel plays
$899-1.5K
Est. $/post

Labor economist, opinion writer, policy consultant. Go to link in bio for writing, podcast, and ways to support my work.

Audience location
US92.0%
Audience gender
15.0%
Average: some noise
fake followers / suspicious accounts

Explore the audience split between influencers, businesses, mass followers, and real potential buyers. See full breakdown

Kathryn Anne Edwards is a labor economist and opinion writer who frames money through policy and work, with about 85% real audience. Best for think-tank, education, and fintech brands that want credible economics commentary rather than market hype.

Niche analytics

Who's on this list

These are individual US finance creators on Instagram, not trading-app brands, signal groups, or finance-news pages. The list runs from working investors who post under their own name to everyday-money creators documenting their own budgets. Constantin Kogan and Spencer Hakimian run capital firms and talk through how they think about markets; Kathryn Anne Edwards writes as a labor economist; Andrew Ross Sorkin is a CNBC anchor and finance author. The rest are personal-finance educators: Charan Dangeti on stocks, Mikey Caloca tracking a real savings goal, Mel on financial independence, and Drew Lee on net-worth building.

The useful split, when you read the brand-fit and methodology blocks below, is between professional investors and relatable money creators. One group brings credibility for serious financial topics; the other brings reach with audiences who are actively trying to manage their own money. We deliberately kept the list short rather than padding it with course-sellers and aggregator pages.

64%
avg US finance audience
2.2%
avg engagement rate
80%
avg real audience
$2.6K-5.7K
estimated price per post

ClickAnalytic pricing model, how we worked this out

What they post
Personal budgeting and savingMarket and stock explainersFinancial independence contentNet-worth and money journeysEconomics and policy takesInvesting podcasts and shorts
Who they are

Working investors

Fund and capital founders like Constantin Kogan and Spencer Hakimian who post how they read markets, not stock tips.

Economists and journalists

Kathryn Anne Edwards and Andrew Ross Sorkin, who frame finance through policy, history, and reporting.

Personal-finance educators

Charan Dangeti and Drew Lee, who explain stocks, saving, and net-worth building for a general audience.

Money-journey creators

Mikey Caloca, Mel, and Jane, who document their own saving, FIRE, and retire-early goals in public.

Budgeting and wealth creators

KB, who frames money alongside career and wealth-building for a working-parent audience.

Finance-education creators

Thomas Skinner, who shares a free finance education built around an Ivy League background.

Creator sizes

Which size of creator should you pick?

Bigger is not always better. The right size depends on whether you mainly want awareness or action. Smaller creators bring a tighter audience and stronger engagement; larger ones bring reach and recognition.

Nano

Emerging creators · 1K-10K

Highest trust and engagement. Best for hyper-local or niche campaigns where authenticity matters most.

Strong trustNiche reach
0 in this list

Micro

Recommended

High-efficiency creators · 10K-50K

Best balance of reach, engagement and cost. Ideal for product launches, DTC brands and performance campaigns.

Best efficiencyProduct fit
0 in this list

Macro

Scale creators · 50K-500K

Broad visibility and recognition. Good for awareness and brand positioning at scale.

Wide reachAwareness
13 in this list

Mega

Celebrity-level creators · 500K+

Mass awareness and cultural reach. Premium pricing; use where broad visibility matters most.

Mass reachPremium
0 in this list

Not sure which size fits your campaign? Match creators to your exact goal and budget.

Find your creators

Brand fit

Best brand fits for US finance influencers

Finance creators fit a tighter, more regulated band of categories than general lifestyle accounts. Read these as inferred fits from bios and content, not past deals, and note that financial promotions carry their own disclosure rules.

Budgeting, banking and money apps
Best fit

The core fit. Budgeting and net-worth creators here already talk through saving, banking, and tracking, so money apps and neobanks place natively.

Personal-finance education and courses
Strong

Educators on stocks, saving, and FIRE lend credibility to financial-literacy products, books, and structured courses.

Investing platforms and brokerages
Strong

Working investors and stock creators reach an audience comfortable with brokerages and ETFs; a regulated fit that needs proper disclosure.

Business software, productivity and career tools
Good

Several creators frame money alongside work and productivity, making SaaS, planning, and career tools an easy match.

Tax, insurance and credit services
Niche

Money-journey and wealth creators reach audiences actively making tax, insurance, and credit decisions, with care around compliance.

Recommendations are inferred from creator bios and content themes, not invented sponsorship history.

Several of these accounts are run by working finance professionals posting under their own name, including a fund founder and general partner, a capital management founder, a labor economist, and a CNBC anchor and finance author, which gives a real part of this list genuine authority rather than recycled stock tips.

The rest are personal-finance educators and money-journey creators who teach budgeting, saving, stocks, and financial independence, with several documenting their own goals in public. Many describe books, podcasts, newsletters, or free communities in their bios, a signal that their audiences come to learn rather than chase quick wins.

Our verdict

This shortlist is best used as a vetted starting point for finance-brand campaigns that need credibility, not just reach.

Start with the working investors and the economist when a campaign covers serious financial topics and authority matters most, the personal-finance educators when you want clear teaching for a general audience, and the money-journey creators when relatability and real engagement carry the message.

The 13 shown are a hand-checked preview of the 21,978 US finance creators we track on Instagram, deliberately kept to genuine individuals rather than trading-app brands or course-sellers.

Across the national Instagram pool, 39% list a public email (Creator Economy Report 2026), so direct outreach at scale is realistic. Open the full database to filter the rest by sub-topic, audience location, real-follower score, and verified contact.

For developers & data teams

Put the data behind this ranking in your own stack

The same live data we used to rank US finance creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the ClickAnalytic Influencer Marketing API.

FAQ

Frequently asked questions

Everything brands ask before shortlisting US finance creators.

How were these US finance influencers chosen and ranked?

We pulled US finance creators on Instagram from Click Analytic's database, kept individual people, money educators, and investors, removed trading-app brands, signal-selling courses, crypto-promotion accounts, and finance-news pages, then ranked the rest on follower reach, engagement rate, and audience quality. The 13 shown are a hand-checked preview of 21,978 tracked US finance creators.

Why are only 13 finance creators on this list?

Finance is full of trading-course brands, signal groups, and aggregator pages, and we drop all of them. After removing every account that is not a genuine individual creator, 13 real US finance creators cleared the bar. We chose an honest, shorter list over padding it with course-sellers.

Is this list only Instagram finance accounts?

Yes. Every creator here is ranked on their Instagram presence and US-based audience. Several also post on YouTube, TikTok, or in newsletters, often with larger reach there, but the metrics on this page describe Instagram.

How do you measure whether a finance account's audience is real?

Each account gets an audience-quality score, the share of followers that read as genuine rather than bots or inactive accounts. Across the 13 shown, audiences read as about 80% real on average; nationally, only 39% of US Instagram creators clear a 75%-real-audience bar (Creator Economy Report 2026).

Which brands suit US finance influencers best?

Budgeting, banking, and money apps are the core fit, followed by financial education and courses, investing platforms and brokerages, business and productivity tools, and tax, insurance, and credit services. Working investors suit credibility-led campaigns; money-journey creators suit relatable reach. These fits are inferred from bios and content, not past deals, and financial promotions carry their own disclosure rules. This page does not recommend any investment.

How do I find and contact the other US finance creators you track?

Open Click Analytic to search all 21,978 US finance creators on Instagram and filter by sub-topic, audience location, real-follower score, follower size, and verified contact email. Across the national pool, 39% list a public email (Creator Economy Report 2026), so outreach at scale is realistic.

Denis Golubev

Written by

Denis Golubev

Marketer at Click Analytic, turning live data on 400M+ creators into rankings brands can actually act on.

Last updated Jun 16, 20265 min readRefreshed monthly

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