Top 25 US Food Influencers on Instagram

Liam Layton leads the list on size and pairs it with above-average engagement for a creator this large. The plant-forward angle makes the account a strong fit for vegan and meat-alternative brands that want scale without losing a clear food identity.

Alton Brown brings decades of broadcast cooking credibility to the feed. Best when a brand wants an established, trusted name rather than a fast-rising creator, especially for technique-led or science-of-cooking messaging.

Hannah Taylor pairs a large audience with one of the highest real-audience reads on the list at 88%. As an NYT bestselling author, she suits cookbook, baking, and pantry partners that value a clean, engaged following.

Ms Shi and Mr He publish a steady stream of easy recipes with a full website behind them. The account fits grocery and kitchen brands that want a warm, couple-led home-cooking voice at scale.

Crazy Korean Cooking posts the highest engagement on the shortlist at nearly 5%, well above what accounts this size usually see. A clear fit for Korean and Asian grocery, fermentation, and cookware brands.

Mariam combines a large audience with an 85% real-audience read and a debut cookbook. Strong for publishing, pantry, and brands that want a distinctive cultural cooking voice rather than generic recipes.

Nikita Fair frames food around realistic weight and fitness goals while keeping it indulgent. Best for meal-prep, protein, and grocery brands targeting people who want healthy eating without strict diet food.

Marianna Moore holds a nutrition background and posts easy healthy recipes with realistic tips. A credible pick for brands that want food-first health messaging from someone qualified to give it.

Joe Vadakkedam blends cooking with a strong on-camera personality and a full recipe site. Good for brands that want entertainment value alongside the dish, not just a quiet recipe demo.

Thomas Winkler, known as the Food Guy, posts some of the highest engagement on the list at 3.8% with a fast-food and reaction style. Best for brands chasing reach and personality over careful technique.

Raunak Sunder teaches simple, delicious meals and carries a strong cross-platform TikTok audience. An 85% real-audience read makes him a dependable fit for grocery and weeknight-dinner campaigns.

Joanne Molinaro is a James Beard winner and bestselling author working in Korean vegan cooking. The clear niche and credentials suit plant-based, publishing, and premium food partners that value authority.

Chef Khristianne U cooks with a celebrity-chef positioning in Los Angeles. Useful for brands that want a polished, professional kitchen voice, though the 73% real-audience read is the lower end of this list.

Genio Ng posts easy recipes to a large following split between Australia and Los Angeles. Solid for broad recipe reach, with the caveat that part of the audience sits outside the US.

Ruhama Shitrit posts recipes and life as a Boston mom of four. A warm fit for family-focused grocery, kitchen, and meal-planning brands that want a relatable home-cook voice.

Doughtoli centers on baking and dough-led content with steady engagement. Best for flour, baking-tool, and home-oven brands that want a creator clearly known for one craft.

Faith Boyer carries the highest real-audience read on the list at 89% and a clear dairy-free angle. A strong, well-defined fit for plant-based dairy and allergy-friendly food brands.

Claire posts easy one-pot and cozy meals for home cooks from San Diego. A clean fit for grocery and cookware brands selling everyday weeknight cooking rather than special-occasion food.

Kiley ODonnell makes approachable, fun recipes and elevated classics from Texas. Good for kitchen and grocery brands, though the 72% real-audience read is worth checking before a large buy.

Steven Gao is a recent culinary-institute graduate cooking in New York. Best for brands that want technically capable, on-trend recipe content from a younger, rising creator.

LazyPotNoodle posts simple plug-and-cook recipes and engages at nearly 5%, among the highest on the list. A natural fit for appliance, noodle, and convenience-food brands.

Chef Tyler runs a very large cross-platform audience with millions on YouTube and TikTok alongside Instagram. Strong for brands that want a chef who can carry a campaign across several channels.

Karina Valladares publishes recipes in English and Spanish across Instagram, YouTube, and TikTok. A useful pick for brands targeting US Hispanic audiences with cooking content.

Zach Coen is a registered dietitian nutritionist built around easy meal prep, with an 85% real-audience read. The credential makes him a credible fit for nutrition and health-led food brands.

DoughJoe posts consistent improvement-led cooking content with solid engagement for the size. A dependable fit for grocery and kitchen brands wanting reliable recipe reach without a strong single niche.