Discover the most influential beauty creators in Brazil shaping trends in makeup, skincare, haircare, and self-expression across Instagram.
Jules Carmaux13 min readLast updated: May 26, 2026How this list was built
ClickAnalytic tracks 400M+ creator profiles. This page gives you a useful public shortlist; inside the platform you can search the full database, compare audience quality and unlock verified contacts.
The ranking
The top 44 Brazilian creators, ranked by reach and vetted for engagement, audience quality and commercial fit.
contato@condemais.com.br | @conde_mais
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isapaoli reaches 987.0K followers with 19.34% engagement, about 343% above the ~4.37% median. Their audience looks solid, a solid pick.
Founder: @academiadastrancas cabelo| beleza | lifestyle sarah@donnagency.com 🇧🇷são paulo
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sarahalvx reaches 953.0K followers with 7.82% engagement, about 79% above the ~4.37% median. Their audience looks solid, a solid pick.
food, beauty, lifestyle, travel Email: kanade@volkes.com.br TikTok 4M 🇧🇷 | 🇺🇸 @dailykaanade
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kaanade reaches 949.0K followers with 4.12% engagement, about 6% below the ~4.37% median. Their audience looks solid, a solid pick.
TA PEGANDO A FIAÇÃO?? +700mil no Tktok
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samanthaaborges reaches 942.0K followers with 5.00% engagement, about 15% above the ~4.37% median. Their audience looks solid, a solid pick.
• Beleza, Estilo, Empoderamento. Represented by: @gaiah 📩 lorrayne@gaiah.ag + 2M Tk tk 📍São Paulo
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lorrayne_carolyne reaches 921.0K followers with 3.11% engagement, about 29% below the ~4.37% median. Their audience looks solid, a solid pick.
Ôi! Esse é o meu programa, onde você acompanha a minha vida ✨ 💌 contato@quelmoreira.com.br
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quelmoreira reaches 919.0K followers with 2.31% engagement, about 47% below the ~4.37% median. Their audience looks solid, a solid pick.
Beleza – Cabelos – Life Style 👑 Embaixadora e Gestora Gold Spell Produtos com desconto ⤵️
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thaispech_ reaches 918.0K followers with 2.12% engagement, about 51% below the ~4.37% median. Their audience looks solid, a solid pick.
@maslabrasil Amor, família, vida real e uns looks no meio. Assessoria: Rodrigo (83) 98860-9682
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mariataisla reaches 906.0K followers with 9.16% engagement, about 110% above the ~4.37% median. Their audience looks solid, a solid pick.
• beauty | fashion | communication | 🏳️⚧️ • tiktok : vecollen (+4,5M) 📧 vecollen@mynd8.com.br
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vecollen reaches 898.0K followers with 2.08% engagement, about 52% below the ~4.37% median. Their audience looks solid, a solid pick.
🦋|24 🏙️|>>SP |Tiktok: NathButter (+2M🌽) 📧|nathbutter@wupper.com.br | @wupperdigital
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nathbutteer reaches 892.0K followers with 27.11% engagement, about 521% above the ~4.37% median. Their audience looks solid, a solid pick.
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Search the creator databaseDicas de beleza e autocuidado em casa 🤎 Contato: dicasdakarol21@gmail.com Links dos produtos que eu uso na rotina de cuidados com o cabelo 👇🏼
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dicasdakarol reaches 886.0K followers with 2.86% engagement, about 34% below the ~4.37% median. Their audience looks solid, a solid pick.
@integralmedica – CUPOM: PAZINI🏷️ @comprinhasdavp 🛍️✨ • publicidadepaziniv@gmail.com
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vpazini reaches 862.0K followers with 7.24% engagement, about 66% above the ~4.37% median. Their audience looks solid, a solid pick.
beauty, style & ⚕️
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mariaclarapavanelli reaches 858.0K followers with 4.27% engagement, about 2% below the ~4.37% median. Their audience looks solid, a solid pick.
✈️ Crio pra viajar e viajo pra criar. 🧠 @voya.solutions | @boutiquedobrigadeirogyn
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nathaliardiniz reaches 857.0K followers with 3.70% engagement, about 15% below the ~4.37% median. Their audience looks solid, a solid pick.
💄 Beleza • Lifestyle • Makeup ✨ Transformando tendências em inspiração 📲 TikTok 2.1M | YouTube 450K+ 💌 brunaluiza@agenciamid.com.br
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brunaluizamakeup reaches 843.0K followers with 4.10% engagement, about 6% below the ~4.37% median. Their audience looks solid, a solid pick.
📍Piracicaba – SP 👩🏼💻@radamakeups ✨BELEZA • DICAS • PETS • VIDA REAL 📩 radaranycontato@gmail.com
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radarodrigues reaches 843.0K followers with 2.26% engagement, about 48% below the ~4.37% median. Their audience looks solid, a solid pick.
Oi, Kuregas! Sou de Nova Iguaçu-RJ☀️ Por aqui falamos de tudo, com muito amor e humor. Mamãe da @iriswerneckbaby @impdigitalagencia | Publicidades ⤵️
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monickwerneck reaches 838.0K followers with 4.46% engagement, about 2% above the ~4.37% median. Their audience looks solid, a solid pick.
Pele madura 48 | Beauty|Skincare #1 pele preta em beleza madura assessoriasandraporto@gmail.com Comercial 51 98260-9568 Meu curso on line⬇️
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sandraportomakeup reaches 823.0K followers with 10.07% engagement, about 131% above the ~4.37% median. Their audience looks solid, a solid pick.
Dicas | Beauty ttk: @marttarocha_ (+500k) YT: Marttarochaa (+700k) ✉️ Contato.marttarocha@gmail.com
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marttarocha_ reaches 822.0K followers with 2.09% engagement, about 52% below the ~4.37% median. Their audience looks solid, a solid pick.
✨ Cabelo, Beleza & Lifestyle 💪 Fitness, Bem-estar & Autocuidado 📍 SJRP – SP 💌 Parcerias: assessoriadudabarreto@gmail.com 🌟 Meus favoritos aqui👇
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imdudabarreto reaches 816.0K followers with 4.90% engagement, about 12% above the ~4.37% median. Their audience looks solid, a solid pick.
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Search the creator database• | 𝚃𝚞𝚝𝚘𝚛𝚒𝚊𝚒𝚜 𝚍𝚎𝚜𝚌𝚘𝚖𝚙𝚕𝚒𝚌𝚊𝚍𝚘𝚜 • | 𝙼𝚞𝚗𝚍𝚊𝚞-𝙲𝚎 📍 • | 𝙼𝚒𝚗𝚑𝚊 𝚕𝚘𝚓𝚊 @20makiar • | 𝐌𝐞𝐮𝐬 𝐜𝐮𝐫𝐬𝐨𝐬 👇🏼
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vivimaneco reaches 813.0K followers with 2.59% engagement, about 41% below the ~4.37% median. Their audience looks solid, a solid pick.
Sou uma princesa chamada Júlia! Sejam bem vindos pexual!❤️🔥 IG monitorado pelos meus papais @noronhavivii @pozevidalouca
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julinhanoronhaa reaches 813.0K followers with 11.73% engagement, about 169% above the ~4.37% median. Their audience looks solid, a solid pick.
E-mail: dani.santos@mzcreators.com.br Contato @mzcreators
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daanielasantos_ reaches 811.0K followers with 4.65% engagement, about 7% above the ~4.37% median. Their audience looks solid, a solid pick.
MAMÃE DOS GÊMEOS ELOÁ & SAMUEL 🩵💖 CEO: @jresteticaebronze 🧖🏻♀️ @casacaraguatatubaofc 🏝️ CASADA @viinyy_
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julianaramos reaches 810.0K followers with 4.48% engagement, about 3% above the ~4.37% median. Their audience looks solid, a solid pick.
Rotina • Autocuidado • Maquiagem 🎀🧖🏻♀️ • Capela do alto, SP. • +1.6M Tiktok • Contatothainarabarbosa@gmail.com 📞 @contatothaibbs
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thaibbs reaches 789.0K followers with 11.24% engagement, about 158% above the ~4.37% median. Their audience looks solid, a solid pick.
Vamos dar uma força para quem está começando! 🙏🏽 📩 Parcerias: assessoriafernandaganzarolli@gmail.com Caixa postal: 29 – cep 13170-970 Sumaré SP
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fernanda.ganzarolli reaches 788.0K followers with 2.82% engagement, about 35% below the ~4.37% median. Their audience looks solid, a solid pick.
📍São Paulo nascida no japão e criada no brasil🇯🇵🇧🇷 fashion / lifestyle / beauty 📩 sarinagomes@sidegroup.com.br
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sarinagomess reaches 760.0K followers with 2.31% engagement, about 47% below the ~4.37% median. Their audience looks solid, a solid pick.
📍João Pessoa
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biachagas19 reaches 757.0K followers with 2.56% engagement, about 41% below the ~4.37% median. Their audience looks solid, a solid pick.
Oi, fique a vontade ✨ Assista os stories 👆🏼 Perfil reserva: @rafaa.mmz1 Sinop-MT 📍🇧🇷
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rafaa.mmz reaches 723.0K followers with 2.68% engagement, about 39% below the ~4.37% median. Their audience looks solid, a solid pick.
🎀𝖶𝖾𝗅𝖼𝗈𝗆𝖾 𝗍𝗈 𝗆𝗒 𝗅𝗂𝖿𝖾 𐙚₊˚⟡˖ ࣪ 🌷𝖴𝗆𝖺 𝗌𝖾𝗀𝗎𝗂𝖽𝗈𝗋𝖺 𝖽𝖾 𝖩𝖾𝗌𝗎𝗌 ✞ lifestyle | moda | selfcare | routine daily: @daily_doceaninha 𝖺𝗌𝗌𝖾𝗌𝗌𝗈𝗋𝗂𝖺￬
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doceanaleticia reaches 720.0K followers with 12.31% engagement, about 182% above the ~4.37% median. Their audience looks solid, a solid pick.
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Search the creator databaseBrazilian storyteller | Fashion & Travel | Cross-cultural lifestyle (🇧🇷🇰🇷🇺🇸) 📚 Best-selling author of 5 fiction books.
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gabrielacosta________ reaches 711.0K followers with 3.27% engagement, about 25% below the ~4.37% median. Their audience looks solid, a solid pick.
mineira, bh | ls 🇧🇷 @carmelidaily 📩 contatocarmelitaevilim@gmail.com
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carmelitaevilim reaches 708.0K followers with 10.45% engagement, about 139% above the ~4.37% median. Their audience looks solid, a solid pick.
Nordestina e sem caquiado! ✨ contato: assessorialarissalemos@outlook.com
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larissa.lemos reaches 704.0K followers with 7.11% engagement, about 63% above the ~4.37% median. Their audience looks solid, a solid pick.
Eai preta, bora falar de beleza? 💄 📍São Paulo 📩 iamirella@sidegroup.com.br 💫 Tiktok +4M
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iamirella reaches 701.0K followers with 5.66% engagement, about 30% above the ~4.37% median. Their audience looks solid, a solid pick.
🇧🇷 Toda honra e glória a Deus Pré candidata a Dep. Federal – SP Embaixadora @novojovem.sp
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barcllay reaches 696.0K followers with 19.09% engagement, about 337% above the ~4.37% median. Their audience looks solid, a solid pick.
🎥 Vida real em vídeos 💍 Rotina de recém casada 💡 Dicas úteis e práticas 💌 Publi: dany.carter@grupofarol.com
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danycartter reaches 695.0K followers with 3.67% engagement, about 16% below the ~4.37% median. Their audience looks solid, a solid pick.
Menina dos olhos de Deus ✨ 2026 é MEUU ✨ Publi: (71)9 92659316 📫 Embaixadora @esportiva.bet 🚀 @laissantiagoof
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laissantiagoy reaches 692.0K followers with 5.12% engagement, about 17% above the ~4.37% median. Their audience looks solid, a solid pick.
💝Caixa postal: 03 cep 85301970 💌: anaclara@wupper.com.br
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anaa_chr reaches 677.0K followers with 3.52% engagement, about 19% below the ~4.37% median. Their audience looks solid, a solid pick.
é julia, mas julha pros íntimos edite com @nossopreset julia@theotherway.com.br (des)conselhos podcast 🎙️
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julhatedesco reaches 673.0K followers with 3.26% engagement, about 25% below the ~4.37% median. Their audience looks solid, a solid pick.
Digital: juliarodrigues@sideco.com.br agenciamento @agenciafivecasting
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juliarodrigues reaches 668.0K followers with 3.08% engagement, about 29% below the ~4.37% median. Their audience looks solid, a solid pick.
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Search the creator databasebeauty | real life | cachos 🌟 trabalhos: @jobsthaischagas
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thaischagaszz reaches 660.0K followers with 7.04% engagement, about 61% above the ~4.37% median. Their audience looks solid, a solid pick.
•Beleza com humor, eai jurupinga? SHEIN 🏷️ Q4BRthayaoficiall643 Kickboxing 🥊 “A menina dos pulin”
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thayaoficiall reaches 659.0K followers with 3.06% engagement, about 30% below the ~4.37% median. Their audience looks solid, a solid pick.
Fala pra mim? 🗣️ 📧 assessorianatsan@gmail.com conta oficial: @paula.amaria
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reservapaula.amaria reaches 658.0K followers with 6.61% engagement, about 51% above the ~4.37% median. Their audience looks solid, a solid pick.
🎬 | Cachos • Beleza • Vida real 📍 | Salvador, BA 📧 | contatobeatrizmaria@gmail.com 🎥 | Youtube +700k⤵️
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beatrizmariaoficial reaches 654.0K followers with 15.33% engagement, about 251% above the ~4.37% median. Their audience looks solid, a solid pick.
Creator sizes
Bigger is not always better. The right size depends on whether you mainly want awareness or action. Smaller creators bring a tighter audience and stronger engagement; larger ones bring reach and recognition.
Emerging creators · 1K-10K
Highest trust and engagement. Best for hyper-local or niche campaigns where authenticity matters most.
High-efficiency creators · 10K-50K
Best balance of reach, engagement and cost. Ideal for product launches, DTC brands and performance campaigns.
Scale creators · 50K-500K
Broad visibility and recognition. Good for awareness and brand positioning at scale.
Celebrity-level creators · 500K+
Mass awareness and cultural reach. Premium pricing; use where broad visibility matters most.
Not sure which size fits your campaign? Match creators to your exact goal and budget.
Find your creatorsBrazil is one of the most dynamic beauty markets in the world, powered by creators who blend creativity, diversity, and authenticity.
From São Paulo’s professional makeup artists to Rio’s lifestyle beauty influencers and Afro-Brazilian creators leading representation, Brazilian beauty influencers strongly impact purchasing decisions and brand loyalty.
This ranking is built using verified engagement rates, audience demographics, follower growth, and content performance to help brands collaborate with confidence and precision.
We rank Brazilian beauty influencers using a combination of verified engagement rate, audience quality, follower growth, content consistency, and overall influence within the beauty niche. Brazil has one of the most engaged beauty audiences globally.
Makeup tutorials, skincare routines, haircare for curly and textured hair, body positivity, and fragrance content perform particularly well. Yes. Micro and mid-size influencers in Brazil often deliver higher engagement and stronger community trust. ), audience location, engagement rate, follower growth, and niche.
This allows brands to build highly targeted influencer lists in minutes.
For developers & data teams
The same live data we used to rank Brazilian creators, followers, engagement, audience quality and more across 400M+ creators, is available programmatically through the ClickAnalytic Influencer Marketing API.
Jump straight to the same niche in another market, or another niche in the same one.
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Everything brands ask before shortlisting Brazilian creators.
We rank Brazilian beauty influencers using a combination of verified engagement rate, audience quality, follower growth, content consistency, and overall influence within the beauty niche. This ensures the list reflects real impact, not just follower count.
Brazil has one of the most engaged beauty audiences globally. Brazilian consumers are highly responsive to influencer recommendations, making local creators extremely effective for product discovery, brand trust, and conversion.
Makeup tutorials, skincare routines, haircare for curly and textured hair, body positivity, and fragrance content perform particularly well. There is also strong growth in dermatology-focused and ingredient-education creators.
Yes. Micro and mid-size influencers in Brazil often deliver higher engagement and stronger community trust. Many brands achieve better ROI by combining a few large creators with multiple niche micro-influencers.
With Click Analytic, you can filter creators by city (São Paulo, Rio de Janeiro, Belo Horizonte, etc.), audience location, engagement rate, follower growth, and niche. This allows brands to build highly targeted influencer lists in minutes.
Written by
Co-Founder and Content Lead at Click Analytic, covering influencer marketing, audience analytics, and creator economy trends.
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